Kanye West Starting Cosmetic Line?

Kanye West launched "Donda", a new cosmetic line that will rival Kylie Jenner's.

Before the headlines start shouting move over Kylie Jenner! Things have been good between Kim and Kanye lately and she admires his ambition, but his latest venture in cosmetics has Kim anxious for her husband's health.

According to TMZ the rapper has " filed legal docs declaring his intention to produce DONDA brand makeup, perfumes, lotions and other cosmetics".

This news comes not long after the star's sister-in-law, who is a power player in the makeup market with her bestselling brand Kylie Cosmetics, caused pandemonium with the opening of her N.Y.C. pop-up shop and announced Wednesday she plans on adding Kylighters to her makeup collection. Donda, of course, is Kanye's beloved mom who passed away in 2007.

Jenner, meanwhile, is one of the top dogs in the cosmetics game, with her trademark lip kits among her most desired product.

You can read all about them here.

Already conquering the world of music and fashion, Kanye now looks to be turning his attention to the world of cosmetics.

And Kanye found himself on the receiving end of a side-helping of shade from Drake last week after he slammed Kanye for calling him out on stage.

We don't think he means literally, BTW.

  • Kyle Peterson