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Who we are:

The Acorn, Drew University’s award-winning student-run weekly newspaper, has served the community since 1928. Created weekly by a staff of 25 dedicated editors, photographers, illustrators and managers, The Acorn prints every Friday of the academic year.

Location:

  • Drew University, which consists of the College of Liberal Arts, the Drew Theological School and the Caspersen School of Graduate Studies
  • Located in suburban Madison, Drew University is 30 miles west of Midtown Manhattan, New York

Circulation:

  • 1,900 papers distributed to 20 locations on campus on a weekly basis
  • 5,000 unique monthly visits to our website drewacorn.com

Readership:

  • 2,948 students, 220 faculty members, 150 outside subscribers
  • 60% female, 40% male student population
  • 96% of students live on campus
  • 20% ethnic diversity (6% Hispanic, 6% Black, 7% Asian, 1% other)
  • Popular majors: Theater Arts, Economics, English, Political Science
  • Diverse views: College Democrats, College Republicans, Drew Students for Life, American Civil Liberties Union chapter, GLBTQ Alliance, plus other diversity clubs
  • Religious Diversity: Jewish, Catholic, Protestant, Muslim, and Pagan groups
  • Sports: Rugby, Lacrosse, Soccer, Equestrian, Baseball, Basketball, Swimming,

Cross Country, Tennis, Field Hockey, Softball, etc.

New Discounts:

Contents [Hide]It is a new year full of exciting changes here at the advertising department at The Acorn! This year we added two new advertising channels to offer our clients: online and inserts! We have updated our very popular website and optimized it for third party advertisements. We also are offering inserts, which allow you to place your ad directly into the paper as a separate flyer! Here at the new Advertising Department for The Acorn, we’d love our clients to engage our student body across all three mediums. To kick this off, we are introducing 1-2-3 Discounts. We are also starting another new discount to get more direct client engagement with our student body. To do this, we are offering a Campus Involvement Discount. If you provide a product or gift card to be raffled off along with an advertisement, we will add an additional discount off your total cost. This is the only discount we offer that can be used with another discount. Please read each of our discounts as we have radically changed all of them. If you have any questions please feel free to contact our Business Department at business@drewacorn.com.

New Client 1-2-3 Discount

This discount is meant for anybody who hasn’t advertised with us before.

  1. 10% off the price of the first week of advertisement scheduled. Special applies for using only one (1) of the three advertising channels.
  2. 20% off the price of the first week of advertisement scheduled. Special applies for using only two (2) of the three advertising channels.
  3. 30% off the price of the first week of advertisement scheduled. Special applies for using all three (3) of the three advertising channels.

Returning Clients 1-2-3 Discount

Coming back for more? Thanks a lot!

  1. No 1-2-3 Special for placing an advertisement on one (1) channel only.
  2. 10% off the price of the advertisement scheduled. Special applies for using only two (2) of the three advertising channels.
  3. 20% off the price of the advertisement scheduled. Special applies for using all three (3) of the three advertising channels.

Repeat Advertisement 1-2-3 Discount

Because everyone knows that an advertisement is more effective if it’s repetitive.

  1. 10% off the price of the advertisement if the same ad is scheduled for three or more consecutive weeks. Special applies for using only one (1) of the three advertising channels.
  2. 20% off the price of the advertisement if the same ad is scheduled for three or more consecutive weeks.
  3. 30% off the price of the advertisement if the same ad is scheduled for three or more consecutive weeks. Special applies for using three (3) of the three advertising channels.

Campus Involvement Additional Discount

Help our student body out with some free stuff or a gift certificate to your store and you’ll have their love. Red Bull and Monster do it for a reason. Along with your advertisement, we will do a giveaway sponsored by you to a student. Talk about good PR!

  • 5% additional discount if the advertisement scheduled involves some form of free product or gift certificate worth $25.00 to be raffled off by the newspaper staff.
  • 10% additional discount the price if the advertisement scheduled involves some form of free product or gift certificate worth $50.00 to be raffled off by the newspaper staff.

Fine print: The Acorn handles the raffling of the product/gift. This discount can be added with any other discount we offer. For example: if you are a new client advertising on three channels and you offer a $50 gift card you get 30% off PLUS 10% off making it a total of 40% off the advertisement fee!

Not-for-profit groups get an automatic 50% off total price. If they elect to use this discount, the only other discount applicable is Campus involvement discount.

 

If you are interested in advertising with “The Acorn”, please contact our Advertisement Manager by emailing ads@drewacorn.com